IA Forward
The Independent Insurance Agency Playbook: The insurance business is all about playing an infinite game. Shane and Tonya discuss how to play the long-term game of being a successful agent and creating a culture of freedom for yourself.
IA Forward
Don’t Waste the Last Six Weeks: Making the Most of Thanksgiving to New Year
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Shane Tatum and Tonya Lied
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Season 1
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Episode 294
As the holidays ramp up, most agency owners quietly hit pause and tell themselves, “We’ll circle back after the first of the year.” Shane and Tonya challenge that mindset and discuss how to use the six weeks from Thanksgiving to New Year to your advantage. They talk micro adjustments vs. massive overhauls, why rhythm beats resolutions, how to rethink “thinking time” as real work, and ways to set 2026 up for progress over perfection, without sacrificing family, football, or much-needed psychological white space.
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